By Gregory Ferrett Welcome to Monday Last week, as I started writing this article, the telephone rang. It was a sales rep from a fabric manufacturing and dyeing company. ‘I was on your website and wondered if you use fabric
By Gregory Ferrett Welcome to Monday “How can you take a commodity item and turn it into something critical to your clients’ business?” is one of the most common questions I am asked. To date I have never come
How can you take a commodity and turn it into a vital requirement for your client? Read More »
By Gregory Ferrett Welcome to Monday Current research tells us the average person thinks about themselves, and how the world impacts them as an individual, almost every minute they are awake. Their brain is constantly monitoring the environment alert to
Why do people really like you and do business with you? Read More »
By Gregory Ferrett Welcome to Monday An account manager, during a review of his sales performance and knowing his numbers were down, said, by way of excuse to his manager said, “Richard, I can lead a horse to water, but
How can you generate curiosity and keep your clients engaged Read More »
